In the article Globalization of Culture Through the Media(2002),Kraidy mentions that a common view that cultural globalization is mainly contributed to the powerful influence of the mass media and that has also caused wide debates. Cultural imperialism rooted in political power underwent an earlier stage of prejudice against developing countries ,followed by a commercialization of cultures worldwide.The shift from Cultural imperialism to globalization conveys the limitations of the former.However ,Kraidy thinks it is still useful.The relationship between globalization of culture and mass media is hard to answer.International communication through media and technology gets different cultures more involved and intensifies the hybridization.Thus, globalization of culture through the media is assumed to be the coexist of cohesion and fragmentation.
In the latter part of the article,Kraidy mentions culture hybridization as another perception on globalization.Kraidy also brings in the idea from Garcia- Candini to support his agreement that the wide and rapid cultural infiltration is resulted in cultural hybridization.I think it a vital phenomenon caused by globalization under mass media and technology.We ,as the citizens living in the global village can benefit from the vivid and harmonious coexist of a variety of cultures.More importantly,the new generated cultures carry forward better without losing old and authentic tastes.
Various examples can be cited such as one of the best-sellers cartoon made by Dreamworks,Kongfu Panda.It is a quite successful example to show how Chinese Kongfu and panda affect the Western cultures in movie making industry .On the other hand , audience may also get a different stand of view on Chinese traditional cultures by following the inspiration of the film makers.Another stark instance is the latest sequel of “007” which is shot mostly under the backgrounds of Macao and Shanghai,reflecting a strong and fresh feeling of culture interface .
In this way, by watching them, audience will not get bored towards monotone special effects and story lines since we can have more excitement from combination of wisdom of different cultures,thanks to globalization.
Hence, cultural hybridization can stimulate the newly-generated cultures to develop by integrate differing ones.Meanwhile, with the help of transnational median,the local and traditional cultures can be conserved better.
Hey Yu Wei! interesting article:) One of the English error spotted:
回复删除In the article Globalization of Culture Through the Media(2002),Kraidy mentioned that a common view that cultural globalization is mainly contributed to the powerful influence of the mass media has also caused wide debates.
You may consider writing like this:
In the article "Globalization of Culture Through the Media",Kraidy((2002) mentioned that a common view that cultural globalization is mainly contributed to the powerful influence of the mass media and that has caused wide debates.
Hi! wei long here.
回复删除Basically, i love the direction you're going. Culture hybridization actually increase the entertainment of people and increase awareness of cultures to people living in different country. The point of breaking the monotonous media was a great point too.
However, there are issues in language as well as citation formats.
Language problems such as Kraidt mentions instead of mentioned, breaking down long sentences into 2 instead a string of long information and other grammars such as past tense instead of present.
Once again, i love the direction you were getting to.